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Those in charge of Google's trademark are kicking their desks as the brand identity they've fought so hard to protect from genericization…
The Google Earth application allows bicycling fans to follow the latest version of the legendary race from their computers, a much easier task than biking up the Pyrenees.
Business listings on Microsoft's Windows Live Local search now display a "call for free" link, connecting one's phone with the business.
Market researcher Outsell Inc. has determined that click fraud is a big issue-"big" in the sense of a "$1.3 billion problem." Their study also found that the issue has driven advertisers to spend less money with the major search engines.
Indian small and medium businesses (SMBs) are set to dump a ton of cash into upgrading their Internet infrastructure this year, according to a study by New York-based AMI-Partners. The study predicts SMBs in the country will invest up to US $1.2 billion for this initiative, or about one-sixth of global IT spending at $7.7 billion.
Home-made products tend to vary in quality. Baked goods, for example, are usually far better coming out of an oven than a cardboard box. More complicated projects - such as kit cars, which are notoriously temperamental and unreliable - tend to underachieve in comparison to off-the-shelf versions. But Google is challenging this convention, according to some, by creating products to meet its needs.
