Archive
The Satisfaction of “It Just Worked”
Last week, I asked the question Where does your sense of accomplishment come from? I'm reminded of this because of a related…
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AdWords API Gets A Java Fix
Developers who work with Java and Google AdWords will be delighted to see the newest release from Google's AdWords API team.
Targeting the Podcast Crowd
New media brings with it a pocketful of questions. How do I utilize this new channel? Who is receiving the message? Is it the right audience for what I am trying to sell? Fewer people are asking, "what's a podcast?", but that doesn't mean the audience is diverse.
Creating a Link Campaign
There are many different reasons out there fore creating a link campaign; after all, it can benefit you in so many different internet marketing strategies.
Rocketboom Goes Down In Buffalo Chips
How do you follow an episode of tomato throwing and red paper clip up-trades? It's a no-brainer: buffaloes and creepy music. Rocketboom's second that's-not-Amanda show left the audience in a pile of question marks.
The Importance of Integrated Marketing
The changing media environment requires a well thought-out marketing plan.
