Google Opening Up On Click Fraud

AdWords clients will be able to view information on invalid clicks as detected by Google through an advanced option in an AdWords account; it is Google's first significant effort to make this information more transparent to its AdWords customers.

Pay Attention To Your Embedded Links

Optimizing any web page involves both on-page and off-page optimization. Whereas on-page optimization emphasizes the use of carefully selected keywords to write a web page, off-page optimization is all about building links to the web page from other web pages as well as other websites.

MindTouch DekiWiki Goes Commercial

The release of a commercial open source wiki by MindTouch and announced at OSCON also is available in a private label version for ISPs; this could be a step toward the adoption of email alternatives to thwart spam.