Geography Not Too Valuable in PPC Bid Management
A study that the Rimm-Kaufman Group began in early August set out to find out if certain regions and specific zip codes…
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A study that the Rimm-Kaufman Group began in early August set out to find out if certain regions and specific zip codes…
Yahoo has launched a new Contacts API, which uses OAuth. With the API, applications can allow users to read, write, and sync access to their Yahoo Address Book, which is one of the biggest address books on the web. "We've completely reengineered the existing Contacts API and added more useful functionality for developers," says Yahoo Social Platforms Product Manager Shirish Anand.
With online classified sites becoming increasingly popular with Internet users, one of their top priorities is the safety of such sites. A new survey commissioned by Kijiji, eBay's free local classified site, found 36 percent of visitors to online classified sites are concerned about ads that may be misleading or fraudulent. More than a quarter (28%) of visitor's worry their email address will be spammed,…
TweetDeck, the popular Twitter and more application, has expanded upon its Facebook-related features, and added MySpace into the mix. Users now have more control over the sorting of Facebook friends, and can update their MySpace status/mood from TweetDeck, just as they have been able to do with Facebook and Twitter.
More than half of European websites selling consumer electronic goods were found to be misleading online shoppers, according to an investigation by the EU Consumer watchdog. The investigation covered 369 websites selling six of the most popular electronics goods to consumers in the EU, including digital cameras, mobile phones, personal music players and game consoles.
Earlier in the summer Google began beta testing the Opportunities Tab in AdWords. This is a feature in advertisers' accounts that tries to point them to additional cost-effective traffic for their search campaigns. Google is now expanding the beta to more advertisers in the United States, as well as in the United Kingdom and Australia. Google says over the next few business days, they will…