Blogs Can Still Drive Big Traffic

You would almost think blogging was dead, the way headlines are dominated by Twitter, Facebook, and social media in general. I've always considered blogging to be a part of social media anyway, as the commenting factor lends to engagement between author and user.

2 min read Archive

More People Watching TV Online

The number of U.S. households watching TV online has increased 20 percent from last year, according to a new report by The Conference Board and TNS. Nearly 80 percent of consumers go online daily for entertainment. Entertainment was cited as one of the most important Internet activities, behind only personal communication and work related activities.

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How Google Looks at Spam Complaints

Google's Matt Cutts answered a user question about how the company handles spam complaints in the most recent video upload to the Google Webmaster Central YouTube Channel. More specifically, the question was: Is there a minimum number of spam complaints about a domain and/or SERP before Google reviews the complaint? Presumably you get thousands of spam complaints daily, are these sorted into any order to…

1 min read Archive

Test Landing Pages for Big Impact on Bottom Line

Landing page optimization and multivariate testing are two elements of online marketing that go together, and can make a world of difference when it comes to revenue. It's a simple concept. Test different versions of landing pages, and tweak them based on what works. While the concept behind testing and optimizing is simple in theory, the results that can come with enough attention to these…

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New Mobile Search Ads for Yellow Pages App

AT&T Interactive has announced an updated version of its YellowPages.com YPMobile app for the iPhone. The new version has a couple of new features that focus on the discovery, planning, and sharing of local businesses and events - video profiles and Pay Per Calls ads.

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