Victorias Secret & Woot – Selling Benefits
Why is it that some sophisticated marketers suddenly forget the difference between a feature and a benefit as soon as they get…
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Why is it that some sophisticated marketers suddenly forget the difference between a feature and a benefit as soon as they get…
It's hard for me to imagine using an OS without a strong command line. Even Microsoft has recognized the for that with their Monad Shell ( though they are at least temporarily removing that from Vista).
High-level Microsoft executives may be in for more of what they don't want to hear. After one developer says what many were thinking, those inside Vista development fulfill their own prophecy. Vista's not ready.
Today's tired Web 2.0 metaphors are brought to you by the letter B' for boring and the number 9′ as in the 92 million times someone has used phrases like "It's MySpace for X" or "The YouTube of Y".
RSS technology continues to move forward in the enterprise world, and if Attensa has its way their Feed Server technology will provide the guiding hand toward greater RSS utility and usage.
How about another buzzword.. this time it comes from the Jane Goodall Institute who are using aweblog that uses Google's Earth's spinning globe as its backdrop.