Archive
Google Radio Ads Could Get Personal
On his way to a hot date, Joe Goodguy flips on his satellite radio. A voice comes over the car speakers, "that's…
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T3i, KM Vendor Team Up
T3i, a "leading provider of information security and compliance consulting services," has announced plans to become a Synthis Solution Partner. Synthis similarly describes itself as a "leading provider of enterprise knowledge management (KM) software." As part of the deal, T3i will distribute the Synthis Portal Server.
Determine The Lifetime Value Of Your Customer
Determining a customer's lifetime value can reap big profits as you grow your business. However, if you are like just about all small business owners, you most likely have never determined the lifetime value of your customers and are thus forfeiting maximum income potential.
Zawodny On Open Source Citizenship
With a title like "Why Google and Yahoo! can't be better open source citizens" one might think that our companies were squeezing as much as possible out of the open source world and giving little back.
Interview w/ SL Business Magazine Editor
Last weekend, I got a call phone call from the editor of the Second Life Business Magazine, the debut of which I wrote about here.
Do Small Businesses Need CRM?
Let's first define what exactly Customer Relationship Management is. The easiest way is to give an example: Every time you get in touch with a customer or prospect (still to be customer), you want to register the information regarding that contact.
