Determine The Lifetime Value Of Your Customer

Determining a customer's lifetime value can reap big profits as you grow your business. However, if you are like just about all small business owners, you most likely have never determined the lifetime value of your customers and are thus forfeiting maximum income potential.

Zawodny On Open Source Citizenship

With a title like "Why Google and Yahoo! can't be better open source citizens" one might think that our companies were squeezing as much as possible out of the open source world and giving little back.

Do Small Businesses Need CRM?

Let's first define what exactly Customer Relationship Management is. The easiest way is to give an example: Every time you get in touch with a customer or prospect (still to be customer), you want to register the information regarding that contact.

Debugging a Network Failure

As is happening in much of the U.S. right now, we are experiencing extreme heat in New England, and of course that means high electrical loads from air conditioning, and also means late afternoon thunderstorms with lightning.