Go Ogle Somebody, Not Google Them

Google doesn't like Boggle or Scrabble or word jumbles in court. Neither do judges, it seems. All those exercises in logic, or perhaps regular arguments with teenagers, proved helpful to Google's legal team when the owner of googlecheckout.com, googlematching.com, and googleoutdoors.com insisted it wasn't GOOGLE, but GO OGLE.

eBay Fees On The Rise

eBay is set to make a risky move this week as it prepares to raise certain fees. Members who sell items through the company's online stores face a rate hike that will nearly level the difference between auction and store prices. eBay hopes this will raise revenues.

AOL Data Leaked Google Secrets

If anyone in the world of search engine marketing or optimization ever doubted the importance of a top five organic ranking, a look at AOL's search data, served up by Google, should remove any question of that.

Just What, if Anything, is Wrong w/ Web Analytics

Is there really a problem with the way web analytics is performed? I think there probably is, but I don't pretend to know the answer for sure - or to believe that it's a question that can be easily answered.