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Now that the Universal Service Fund has drawn to a close, Verizon Communications will impose a fee on new and existing digital…
The advertising revolution led by new syndication methods and user-generated content has yet to displace the standbys of old media plays when it comes to getting ads in front of eyeballs.
Microsoft has the next version of its web browser ready for shipping, and the IE team detailed a number of changes and tweaks they have made to the browser to get it ready for debut.
One of the top obstacles that you have to get over is the prospect's sensation that they are at risk when buying from you. The more they feel that they are at risk, the larger will be their reluctance to buy.
Arby's approach to online marketing looks as old as some of its classic neon signs.
Google's plan to adapt its auction-based advertising system to non-search and offline media, plus the gathering momentum of eBay's E-Media Exchange, have caused the term "Auction Media" to begin appearing more frequently in industry news coverage.
