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Adopting and maintaining a strategic focus in small business plans ensures that the most important issues are addressed. Operating from this mindset…
At the close of the Podcast and Portable Media Expo, the feeling is that you are among an elite group of Web 2.0 trailblazers. True, they're all running businesses and promoting their brands, but they still carry with them the now traditional mantra "content is king" like a Coat of Arms.
Paul Colligan seems a big fan of over-delivering. Though his presentation at the Podcast and Portable Media Expo was entitled "7 Proven Strategies to Monetize Your Podcast in 30 Days or Less," my notes reached a length of five pages, containing no fewer than 20 websites to consider, and an entire industry compacted into one hour.
"This is really the holy grail," said Patrice Curtis, of Curtis Research Group to a nearly empty room at the Podcast Metrics session of the Podcast and Portable Media Expo. "Everyone should be in this room." Maybe everyone was at the Turning Passion Into Profits, or Marketing's New Change-Agent.
This is Part IX in an (epic) Series on Functional Web Analytics.
Newspaper publisher McClatchy Company and local online ad tech firm WebVisible have deployed SearchMax at The Miami Herald as a follow up to its deployment at the Star Tribune in Minneapolis-St. Paul.
