Archive
Yahoo Dishing CBS News To 16 Cities
Local news gets a boost from Yahoo as they inked a deal to deliver video from sixteen CBS News affiliates online.
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Online Public Relations and Blogs
Later today I'll be presenting here at DMA-06 on a panel called, Blogs, RSS and Podcasting with Amanda Watlington from Searching for Profit and Stephan Spencer from Netconcepts. Basically, my presentation will cover how blogs can be used as public relations tools in the context of "Push and Pull PR". The presentation is broken up into:
Paid Blogging & Blogosphere Ethics
Influential bloggers are taking a harsh stance against services that offer payment to blog posters in return for product reviews, bringing the question of "blogosphere ethics" to the forefront of the blogging community.
MySpace vs. YouTube Google Wins?
MySpace has implemented various changes over the weekend to increase exposure of video sharing and hosting features to its users. The changes are designed to simplify the process of adding video content to MySpace profiles.
Thinking Outside The Context For Ad Targeting
It's conceivable that when targeting a demographic, tunnel vision could become an issue.
Wal-Mart, Edelman Flogged For Blog
A travel blog featuring a couple traveling the country by RV and camping in Wal-Mart parking lots turned out to be a fake, its pro-Wal-Mart message backed by the Edelman PR firm.
