Yahoo Picks Up AdInterax

Yahoo no longer needs to worry about experiencing a shortage of "rich media advertising solutions" - the company just acquired AdInterax, which specializes in providing those to "online publishers." Both parties were mum about the financial aspects of the deal.

Web Analytics and Functionalism: Say Au Revoir

In an earlier post (http://semphonic.blogs.com/semangel/2006/09/store_planning_.html) I talked about how there are lots of lessons to be learned from traditional retail - lessons in navigation, store layout and merchandising.

Building Your Customer List With a Newsletter

It is important to note a few points when writing your newsletter. Do not rush this and plan your publication well. Once you develop a really good newsletter you will have more chances of readers opening it and not unsubscribing.