Panama Goes Live

As of yesterday, the first wave of advertisers were converting over to Yahoo's new Panama ad system. The system will be made available to all advertisers in the U.S. by year end. Once they migrate, there will be no opting back for the current Direct Traffic Center, a fact which is unlikely to generate any tears.

Internet Explorer 7 Released By Yahoo?

Yahoo has posted the finalized version of Microsoft Internet Explorer 7 and made the software available for download today. As of yet, Microsoft has not officially released the web browser to the public.

Google’s Website Optimizer Revealed

Right about now, Google's Brett Crosby is revealing a new tool at the Emetrics Summit in Washington, D.C. Called Website Optimizer, it is designed to help AdWords advertisers test different landing pages in order to determine which one drives the highest number of conversions.

Spamhaus To Appeal Default Judgment

After some impressive jurisdiction-based grandstanding, United Kingdom-based Spamhaus has decided to get into the Illinois court ring after all. The nonprofit organization has enlisted the aid of Chicago pro-bono attorneys to appeal a default judgment in favor of alleged spammer e360 Insight.