Yahoo Needs An Ad Sales Boost

Two strategic investments and the accelerated release of the company's new advertising system, Project Panama, provided a backdrop to Yahoo CEO Terry Semel's assertion that a 37 percent drop in earnings is unacceptable to the company.

Google Launches Affiliate Program?

Is Google launching an affiliate program? Actually, they have begun testing a Cost Per Action (CPA) model that, if adopted, would enhance the current Google AdSense payment system. According to ITPro.co.uk, Google has invited a limited number of webmasters to test this new program, which pays participants if a visitor acts in a manner related […]

Wikipedia Restored in China

I was asked by a journalist to comment on China selectively granting access to Wikipedia, so I thought I would share my response here.

Google To Literally Corner Online Ad Market

Google is on pace this year to capture a quarter of all online ad spending, according to eMarketer, further increasing its dominance in the sector as the sector itself is projected grow at blistering rates. As Google snatches market share from Yahoo, online advertising in general will gain more ground against traditional marketing vehicles by 2010.