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Consumers worldwide are using online communication tools and responding to permission-based email (PBE) in varying ways based on their country of origin,…
YouTube's done a decent job of winning over content creators and rights holders, and its Content ID system, which lets them identify and profit from user-uploaded clips, has been a big part of that. Content ID may become an even more popular feature, too, now that a quirk has been ironed out.
Social media is causing organizations to rethink and evolve their marketing strategies, according to a new study by Alterian. The research indicated that 60 percent of organizations think that personal one-to-one engagement with consumers requires a new way of creating content and on-demand services, while 60 percent also feel the existing strategies for understanding consumers needs can be improved significantly.
Yahoo's first commercial from the big $100 million "Y!ou" campaign has hit the web. The clip has been posted at several video sites and social networks around the web, and has likely been embedded all over the place by now. The company says it will soon air on TV (via SIA).
Nielsen set out to prove that social media use put a significant dent into email use, assuming that the more time people spent on social networks, the less time they were likely to spend using email. It didn't quite work out that way in the firm's experiment however. Nielsen explains its methodology:
The European Commission said today it wants to implement new rules for the makers of MP3 players that would require them to follow new volume standards. The Commission pointed to a study that found listening to personal music players at a high volume over a long period can lead to permanent hearing damage and 5 to 10 percent of listeners risk permanent hearing loss. It's…
