MySpace For Trademark Infringement

When capitalizing on the social networking explosion, it's best to not be too obvious that you're ripping off somebody else - especially when everybody knows that somebody else and the high-priced lawyers that come with. For example, a site called "MySpace for Midgets" is wrong for two reasons, but we'll just focus on one.

SNCR Advisory Board Meets in Boston

What a spectacular day it was yesterday in Boston. I did the trolley ride around town for two and a half hours and had a quick whistle stop tour of all the historic sites.

Social Media With Your Press Release

Of the many motivating factors for the use of social media press releases, there are two driving forces that stand out: The changing needs of the end consumer and increasing ease of use for the media.

Edelman Goes on Record

A quick search of Technorati reveals not much awareness yet in the PR corner of the blogosphere that Richard Edelman gave a detailed interview to IT World on the recent brouhaha over the "Wal-Marting Across America" flog.