Target Marketing – Whats a Lead?
Many marketers believe generating more sales leads is the key to hitting revenue targets. That’s not always true. In fact, most companies need to do a better job managing and qualifying the leads (or more likely the inquiries) they already have.
20 Second Life Tips for Marketers
Prokofy Neva of the Second Thoughts blog brings us 20 do’s and don’ts for big business entering Second Life.
Microsoft Tries User-Friendly Vista Terms
Licensing terms for the Vista operating system had been crafted in a manner that drew the scorn and derision of PC enthusiasts who wanted to be able to move a Vista license from one piece of hardware to another.
ColdFusion WebSphere Portal Toolkit
Once again Adobe is using the Labs site to release new software in development – this time a ColdFusion toolkit that integrates with WebSphere Portal Server.
Adobe Announces Acrobat 8 Software
Adobe Announces Availability of Acrobat 8 Software to Rave Reviews from Customers! It’s a great new release (we’ve been using it internally for a while and I am very impressed with this new version).
Google Buys JotSpot
Joe Kraus of JotSpot announces on the official Google blog that Google has acquired them.
Open Source SQL Full Text Search Engine – Sphinx
I came across Sphinx via the MySQL Performance Blog (which has some good entries you might want to check out). It is an Open Source Full Text SQL Search Engine.
Finding Your B2B Lead Generation
Often lead generation programs seem more ready-fire-aim instead of ready-aim-fire. Mac McInTosh wrote a helpful article on, “Targeting Your B2B Lead Generation,” that I think provides some good tips and reminders.
Will the Google CIA Story Gain Legs?
Notice how stories get passed along in the word-of-mouth networks. Here Karel leaves a link in my comments. That leads to his blog, which is asking is Google in bed with the CIA, which leads to Michael Hampton’s blog, with even more info on this.
The Truth About SEO
Today I’ll be doing a presentation called, “The Truth About Search Engine Optimization” as part of the Visi Data Center 2.0 event.