Google, Apple Labeled “Efficient Innovators”

Two of eBusiness's most "informal" companies are top performers when it comes to making good use of their money, according to a new study. It may not come as a surprise, but Google and Apple are both extremely efficient at translating their research and development funds into products.

Ad Execs To Spend More On Online Video

In a survey conducted by the American Advertising Federation results show that most advertisers are reaching out to new media to improve advertising strategies. Ad executives see a trend toward more advertising in online video. 53% of the 168 respondents said they believe that 20% or more of their TV advertising budgets will move to online video by 2010.

Making Sense of News Distribution

Much has been written about the impact of social media on the mainstream media and the advertising industry. We've all seen survey-after-survey and study-after-study show declines in readership (and therefore advertising) amongst the print media, local and national broadcast television news, etc.

Zune Bloggers Censored?

As of late, the press and reviews for Microsoft's digitial music player Zune have been less than stellar. Bearing that in mind, does that give Microsoft the right to disassociate itself from websites or bloggers which they consider disparaging?