Google Alters Site Verification in Webmaster Tools

Google has made some changes to the way Webmaster Tools users verify their websites. Before, the user's verification meta tag was based (partially) on the email address of their Google account, which meant that if they changed the email address in their account settings, their meta tags would also change, and they'd become unverified for any sites that used the old tag. Google has made…

Norton Goes Viral With Dokken and Kimbo Slice

Norton, the makers of the popular security software, has rolled out their latest advertising campaign, and let's just say it's an interesting one. The commercials feature 80's metal band Dokken and famed street fighter Kimbo Slice. Be honest, you did a double take with that last sentence didn't you? No you read it correctly.

Get More Links in Your Actual Google Results

Google has started adding links to specific parts of webpages in the snippets on search results pages. Google gives the example of the result for the Wikipedia entry for "Trans Fat." The snippet provides links to History, Chemistry, Presence in food, and Nutritional guidelines. These are all sections of one page that the user can go straight to from the results page.