Archive
Brokaw: Google Is Making America Fat
Veteran news anchor Tom Brokaw goes off on a tangent about the Internet being the cause of American indifference and obesity.
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Google Clarifies Quality Score Guidelines
Since announcing algorithmic adjustments to the calculation of landing page quality score, and the subsequent impact on minimum bids, Google has been the object of some scrutiny from its advertising partners. Following much anticipation, the company has finally released more concrete basis of suggestion for achieving high quality score ratings.
GoodStorm, Gift Cards Reward Procrastinators
Last minute gift shopping to do? Gift cards have increasingly been a choice for late shoppers, while the t-shirt purveyors at GoodStorm suggest giving a wearable, customizable present.
Google Says It Wins With Video Ads
Along with the praise Google bestowed upon itself for their click-to-play video advertising spots, Google took credit for boosting the awareness and attendance for Google advisor Al Gore's film, An Inconvenient Truth.
Get Your Brand Past the “Did you Mean” in Search
We've all typed something in a search engine and the first thing we see is "did you mean" and then an alternative to what we typed. Obviously it can be helpful, unless of course it gets in the way of your branding.
Marketing Naturally
Whenever you are going to promote your product or website, you will be defining the goals of your marketing methods, as well as choosing the methods themselves.
