Archive
SEO: Zone or Man to Man?
In a recent conversation with a big brand company conducting their search marketing vendor selection process, I was asked what "our angle"…
Part of the
network
network
Time, Web 2.0 and You
Nevermind Sacha Baron Cohen's ability to make us laugh while holding up a mirror to our ugliest traits, Al Gore's inspiring platform to get millions inspired about environment, Sir Bono's tireless work in Africa, Michael J. Fox's spotlight on stem cell politics, Time Magazine's person of the year this year is "you" or "us" depending on how you look at it.
Consumers Submit To Yahoo Local
Yahoo turns to its continued growth in social media to help fill its business listings in Yahoo Local with more relevant and timely information about local companies.
Techniques for Gaining Consumer Trust
When speaking of website optimization practices, it is often associated with SEO and the goal of achieving high search rankings. While this certainly is important to a site's overall visibility, gaining and retaining user trust should also be a primary focus of any company looking to bolster its virtual presence.
Google Continues to Push Toolbar Usage
Google's Toolbar is a commonly utilized browser add-on for both Internet Explorer and Firefox users. With its search box, ad blocking, page rank features, and ability to track user behavior -- its no wonder the company continues to aggressively market the tool in its search results
ComScore To Introduce New Metrics In 2007
In an effort to further improve the accuracy of measuring the rankings of the busiest websites comScore has announced they are planning on unveiling a new set of metrics for 2007. They believe that the number of page views does not reflect how much a site is used or valued by users.
