Marketing Trends for 2007
As the year comes to a close, it’s time to look forwards to next year and what are shaping up to be some key trends for marketers to track through the year.
Yahoo Says You Want A New Job
See the woman in the next cubicle, crunching hard on a spreadsheet? Don’t be fooled. She’s working the job search sites like a machine.
Employee Turnover and Your Business Profitability
It is interesting that for all the charts and graphs displayed at meetings that you have attended t hat never once have you ever seen a graph of the true and major cost of “employee turnover”.
Dash Drives Yahoo Local To Cars
The Dash Electronics booth at the Consumer Electronics Show in Las Vegas will have a dash of Yahoo in its product, thanks to their partnership on local search.
Email Marketing: The Plan or the Trash Can
There’s no doubt that email marketing has gotten a bum rap from abusive spammers. Several thoughts such as long prison sentences for wide scale spammers instantly come to mind in a vague jumble when this practice is mentioned.
Mobile Marketing A Challenge
Mobile Marketing is not something the majority of Americans are looking forward to. That is according to a new report from Forrester Research titled “Is the U.S. Ready for Mobile Marketing?” 79 percent of online users cannot abide the idea of ads on their mobile phones. Only 3 percent are willing to trust text ads on their mobile phone.
Software Test Automation and Strategy
Companies are turning to automated testing tools more often than ever before to ensure that their applications are working properly prior to deployment.
Should Happy New Year Virus Be Forgot ?
Spammers rang in the New Year with a “Happy New Year!” e-mail virus attack. Israeli security company Commtouch reported that there were 3,262 variants in 65 hours. During that period the virus accounted for nearly 12 percent of all e-mail sent worldwide.
Job Application Optimization for Google
The New York Times takes a topic first covered by the Wall Street Journal back in October and asks us to suspend reality and believe it’s the first time it’s been discussed.
Consuming RSS Feeds With ColdFusion
ColdFusion doesn’t seem to get the respect it deserves amongst the dedicated Java or .NET or even PHP development circles, but having worked in all of those environments, I’d like to state for the record, that completing a large scale development project AHEAD of schedule, keeping your Business Managers and Projects Managers happy, and let’s not forget the most important of all…