Archive
2007 Web Analytics Predictions
So what is year 2007 going to look like for Web Analytics? Here are my predictions for 2007:
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P&G Launches Online Site For Women
Proctor and Gamble has launched a new web site geared toward women called Capessa.yahoo.com. P & G Productions along with Yahoo and the Zizo Group created the site. The online community is a place where women can share stories, tips and information that apply to their lives.
Case Study: 4iMedia Hidden Image Map Links
Kay Schnewerk's 4iMedia.com is a German PR agency with clients from all walks of life, including (according to 4iMedia) the Federal Ministry of Education and Research.
Cell Phone Advertising is Taking the Leap
The next major competitive arena for advertisers is clearly cell phones and they seem to be leaping into the fray with enthusiasm.
Web Design When The End-User Is A Person
As more and more of the world logs on to Web, we know that now is not the time to experiment with design, or to assume what works in the real world works in the virtual world. It's time to apply what we know works, and what works is entirely dependent upon the end-user.
Yahoo Plunks Down Cash For MyBlogLog
The siteless social network has a new home in Sunnyvale, as Yahoo acquired MyBlogLog for a reported figure of around $10 million.
