Archive
Improving eCommerce Product Findability
On both ecommerce and shopping comparison sites, users can find products in two different ways: searching and browsing.
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SEO Is About To Change
Highly regarded SEO expert and Enquiro head, Gord Hotchkiss, while chiming in on SEO mythbusters, came to a harrowing conclusion: SEO as we know it is about to change drastically. Change is inevitable, but SEOers are soon to be in a sink or swim situation.
P&G Launches Online Site For Women
Proctor and Gamble has launched a new web site geared toward women called Capessa.yahoo.com. P & G Productions along with Yahoo and the Zizo Group created the site. The online community is a place where women can share stories, tips and information that apply to their lives.
Case Study: 4iMedia Hidden Image Map Links
Kay Schnewerk's 4iMedia.com is a German PR agency with clients from all walks of life, including (according to 4iMedia) the Federal Ministry of Education and Research.
Cell Phone Advertising is Taking the Leap
The next major competitive arena for advertisers is clearly cell phones and they seem to be leaping into the fray with enthusiasm.
Web Design When The End-User Is A Person
As more and more of the world logs on to Web, we know that now is not the time to experiment with design, or to assume what works in the real world works in the virtual world. It's time to apply what we know works, and what works is entirely dependent upon the end-user.
