Does Size Matter in Display Advertising?
Eyeblaster released its Research Global Benchmark report for 2009, which provides an analysis of the performance of different types of display ads…
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Eyeblaster released its Research Global Benchmark report for 2009, which provides an analysis of the performance of different types of display ads…
Update: YouTube has officially announced the feature:
Web app company Gomez, Inc. released the findings of a study on consumer mobile web experiences today, and found that most of them aren't happy with the performance of mobile web sites in general.
Google has launched a new tool in the US and the UK to measure the impact of display ad campaigns across the Google Content Network. It's called Campaign Insights. Google says the tool can give reliable data about how a campaign has raised brand awareness or active user interest, in a particular product or service. It calculates the incremental lift in both online search activity…
eBay and PayPal announced today that they are now offering Bill Me Later as a payment option during checkout. This means that "qualified" customers in the U.S. can now buy items and pay for them over time without using a credit card. The option will be available for Buy It Now and approved auction purchases on eBay. It is also available at "tens of thousands"…
The closing keynote of the BlogWorld Expo this past weekend was set up like The Late Show. Guy Kawasaki came out and told some jokes in David Letterman fashion (complete with Late Show-like desk and chairs), then he introduced the audience to actor/comedian Kevin Pollak.