network
To some people, social media's a shiny, happy, ball o' fun. Or at least an invaluable marketing tool. There are dangers, however,…
Blogging, social networking and email newsletters all have one thing in common, they fall under the umbrella of Internet marketing. (Coverage of the BlogWorld conference continues at Webproworld Videos. Keep an eye on Webproworld for more notes and videos from the event this week.) In the session "Internet Marketing for Smart People," the panel discussed the various ways to reach an audience online.
Security company Trusteer Research issued a security advisory this week, dealing with a stealth new Zeus/Zbot phishing attack, which is aimed at harvesting enterprise log-in credentials for web banking, financial, HR, and SaaS accounts.
Google's Matt Cutts has posted a new video talking about how Google deals with geographic targeting. This is a subject he has tackled on more than one occasion in the past, but in this latest one, he is elaborating on it a bit more, and explains that Google is looking more and more at this stuff as time goes on.
Regardless of what some individuals and marketers seem to think, the point of Twitter is not to amass as many followers as possible. Experts discussed this and other no-nos - along with what you should do - at BlogWorld during a session titled "The Twitter Game - How To 'Play' Social Networking And Why It's A Bad Idea."
Update: Kevin Rose is now saying that his WeFollow Twitter directory will now be "more closely linked" with Digg as they "experiment with user influence as it applies to the Twitter universe." In a company blog post, he writes:
