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Drivers of the charming little Mini Coopers may be invited to sign up for an interactive billboard promotion called Motorby, where RFID…
Reach for your copy of Hitchhiker's Guide to the Galaxy and press the DON'T PANIC! button; the problem with some sites seeing a zero PageRank after Google's latest update should be corrected by now.
Although certain Belgian news associations have tried to distance themselves from Google, British newspapers are taking the opposite approach. Some have bought search terms in order to "up" their exposure; others have attempted to optimize their websites and their articles according to the search engine's preferences.
It's so easy to forget the universe extends past our own elbows. I was trying to recall when I first became interested in website accessibility, and I can't remember.
The much-heralded level playing field of paid search has begun to experience the unpleasant reality of a monopoly in the marketplace. So much importance is placed on Google that deeper-pocketed businesses may be driving smaller competitors out of AdWords.
In a new survey by Alterian, a marketing software provider says that marketers will turn their attention online in 2007. Out of 500 direct marketers and service providers surveyed 85 percent said they expect to increase their online marketing budgets. The projected spending increase is the largest since the survey began in 2003.
