network
Our image of pirates has changed a bit since the high seas are largely under control (though there are some unruly ne'er-do-well…
Although certain Belgian news associations have tried to distance themselves from Google, British newspapers are taking the opposite approach. Some have bought search terms in order to "up" their exposure; others have attempted to optimize their websites and their articles according to the search engine's preferences.
It's so easy to forget the universe extends past our own elbows. I was trying to recall when I first became interested in website accessibility, and I can't remember.
The much-heralded level playing field of paid search has begun to experience the unpleasant reality of a monopoly in the marketplace. So much importance is placed on Google that deeper-pocketed businesses may be driving smaller competitors out of AdWords.
In a new survey by Alterian, a marketing software provider says that marketers will turn their attention online in 2007. Out of 500 direct marketers and service providers surveyed 85 percent said they expect to increase their online marketing budgets. The projected spending increase is the largest since the survey began in 2003.
HTML emails and CSS formatting will take a huge hit when Outlook 2007 starts taking up positions on millions of desktops, and email newsletter publishers will have to take some extra steps to ensure their creations render correctly. But even that isn't a guarantee against problems with that new email program.
