Outsourcing a Digg Army

This is probably a non-starter, but it's fun to think about. It's well known among the most ardent click fraud combatants that there are armies of low-paid workers in the world that are paid to do nothing but click on ads all day - in India, Vietnam, Thailand, and others. But what if the pay-per-digg model was expanded by some crafty, unethical, profiteer through outsourcing?

Sullivan Interviews Techmeme’s Rivera

Q&A With Gabe Rivera, Creator Of Techmeme Techmeme may be the singlemost significant news site I've found in the last five years. There is no single source on the internet that does a faster more relevant snapshot view of what is happening in the world of tech than Techmeme.

MSN adCenter Showcases New SEM Offerings

In the face of recurrent search losses, this week Microsoft showed off what its much-touted adCenter Labs has been working on. At Demo Fest in Redmond, Mr. Softie showcased what the company called "breakthrough digital tools" focused on improving keyword and content technologies, ad selection and relevance, audience intelligence, social networking, video, platforms, and devices.

Are You Ready For Some Super Bowl Ads?

In 3 weeks (from this Sunday), America’s biggest sporting event kicks off. As you can tell by little metaphor there, the game I’m talking about the NFL Super Bowl. Not only is Super Bowl known for being one of the most watched individual sporting events in the world, it is also one the hottest spots […]