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After spending a week writing "Social Media Killed the Press Release Star," which painstakingly explains in great detail the need to improve…
One of the simplest things a webmaster, who is running a web metrics package to track site statistics, can do to boost micro-conversions (clicked links, clicked ads, etc.) and macro-conversions (sales) is to start a master log of changes.
The new year finally seems to be on track, as new rumors about Google merrily bounced around the Internet, bringing tales of e-book distribution and in-game advertising with them.
Download Squad's Jordan Running took upon the task of discovering which stores, beyond the 15 listed on the promo page, are participating in Google Checkout's deal that gives ten dollars off the first purchase a new Google Checkout user makes.
Want to find an old Monty Python clip? Or watch a Mr. Bean sketch? Odds are that you can do so at Google Video, even though the BBC never gave its permission. This story isn't about some impending lawsuit, though - reports indicate that "the Beeb" wants to strike a deal with Google and make even more content available.
Right now search relevancy algorithms are heavily tied to overall authority, but given enough time publishers and search marketers will undermine that measure of relevancy the same way that keyword density and raw PageRank died off.
