Dave Pasternack: SEO Target

Bidding On Top Ad Spot A Waste of Money?

All sponsored search listings are created equal, or so decrees Brandt Dainow, CEO of ThinkMetrics and Internet ad veteran, after reviewing click-through trends over the past three years. In a nutshell, you can start saving money by not bidding on that top spot. Others, like Enquiro's Gord Hotchkiss, aren't convinced.

Super Sunday Ad Poll By AOL

AOL announced today that it would be hosting the 5th Annual Super Sunday Ad Poll. Fans will be to watch, vote and share their favorite Super Bowl commercials at AOL Sports. The ad poll will start after kick-off and the winning commercial will be revealed on Monday after the game.

WhitePages.com Searching For You

WhitePages.com has launched a new people search application that will allow users to find information they need on a specific individual. The search will now include Web results from providers and an email database of verified addresses.