A Nutty Online Super Bowl Campaign

Another company is using the Internet to launch their advertising campaign for the upcoming Super Bowl. Diamond Foods has a pre-game online promotion that focuses on Emerald nuts and uses entertainer/actor Robert Goulet.

User-Generated Content In Mainstream Media?

Content sharing sites such as YouTube have become effective platforms for many aspiring performers to showcase their talents to the world. It seems that now mainstream journalism is beginning to embrace the cultural phenomenon of user-generated content as the next step in the evolution of mainstream media.

Google Adds Video Sharing To Orkut

Ever since Google's widely publicized acquisition of YouTube, video enthusiasts have been chomping at the bit to see how the search giant would integrate the video-sharing site into the framework of its proprietary services. It appears that Google has chosen Orkut for its first YouTube mashup.

Way To Go, SEO!

Contextual advertising has performed well for lots of marketers, but behavorial targeting for ads has started to surpass it in terms of performance. Both of them lost some gains in the percentage of marketers benefiting best from them. Search engine optimization picked up what they lost. Oh, paid search lost a little bit too.

Dolphin Stadium Sacked By Hackers

Do not visit the Dolphin Stadium website. It's been hacked with malicious code placed on the server, as security firm Websense Security Labs discovered.