Why We Can’t Trust Click Fraud Numbers
Back in December, I caused a little bit of a ruckus when I posted information from Google that suggested click fraud rates were a fraction of a percent.
Blog Search Engine Comparison
OK, let’s look again at blog search engines. It’s been just about an hour since Seagate’s news went up.
Strong Online Valentine’s Day Sales
With Valentine’s Day two weeks away small business owners are anticipating sales online to be stronger than they are offline. A new survey from Constant Contact titled “2nd annual Small Business Valentine’s Day Outlook” finds that 55 percent of small business owners anticipated strong sales in 2006 but in 2007, only 37 percent feel the same this year.
Week’s Top Searches Hit Rock Bottom
So the past week of memetic searches ain’t all that exciting; it’s down right vanilla: political self-congratulatory lollapalooza-esque barny-fied elitism, in a vanilla nutshell. We’ll call it an accounting of what’s on the mind of the search world, and expect an up-tick in excitement when Paris Hilton takes it over next week, once more of the world learns of her latest indecent lapse of judgment.
MapQuest Has Gas. Prices, That Is
Online driving direction and map finder MapQuest has added tools to help people find per-gallon prices that do the least damage to one’s bank account.
Topix.net, Tribune Partner On Classifieds
Topix.net, a local search news Web site has partnered with Tribune Interactive to run their online classifieds for general merchandising advertising. The general merchandise classifieds will launch in February starting with the baltimoresun.com and will be available on all 12 Tribune Interactive sites by the end of May.
Content Network Click Fraud Tops 19 Percent
The measurement of click fraud by Click Forensics said pay per click (PPC) fraud hit 19.2 percent in the fourth quarter of 2006 across search engine content networks, while the overall industry average reached 14.2 percent.
Establish Optimum Inventory
Establishing optimum inventory is the most important thing for any organization. For, optimum inventory is the level that is sufficient to meet the projected demand, but not enough to erode the projected profits.
A Universal Data Type Checker
In many different scenarios we need to check if a string can be converted into an integer e.g.
Easy Link Opportunities Die Off
As time passes algorithms change and more is required to be remarkable, and easy link opportunities die off.