Before You Send Stuff to Bloggers…

Karl over at ExperienceCurve posted an interesting question for bloggers yesterday about how you would react to getting free products as a blogger and what sense of obligation you might feel. Nokia is experimenting with this, and just about every consumer products brand I work with is considering it and trying to find the right way to do it as well.

Social Media – What is it?

Dare Obasanjo is asking "what is social media?" Frank Shaw (he's a VP with Waggener Edstrom and is one of the key people helping Microsoft out with its PR) admits he isn't comfortable with the "social media" term too.

301 Redirects Pass Google PageRank In 2 Weeks

Search Engine Roundtable reports that 301 Redirects Pass Google PageRank & Signals in a "Couple Weeks". SEOs and Webmasters have always queried about the time taken for a site to pass along a PageRank value from one URL to another via a 301 redirect.

Increasing Blog Readership

This is a question I've been asked so many times I've lost count. The short answer is there is no magic bullet for increasing blog readership--it takes hard work and continued, compelling content. That said, there are certain things that can be done to help set yourself up for success.

Misspellings as Business Names

Nowadays, when choosing a business name, people often choose a name that also happens to be a derivative or a misspelling. How will your business domain be affected? Why do you have a typo in your name?