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Search engines have been around long enough for traffic-minded marketers to whittle down SEO and SEM to a near science – okay,…
I've recently been on a particularly aggressive link buying spree. Although as a SEO I know buying links means buying some degree of placement on search engines, and Google is the main target. However, I'm buying for informational sites - communities and blogs - with no real revenue streams. So instead of trying to link bomb for money keywords, I'm trying to hit longtail search…
Have you ever submitted a story to a social site like Digg and then messaged a few of your friends through AIM and told them to vote for it? There is nothing wrong with this but they probably know what you are up to, here's why. Usually when users vote on stories, they go to the homepage of a site such as digg.com, roam around,…
The link baiting season promised to be one of the highlights of SES London. With linkbait being one of the hottest contemporary SEO themes, the crowds filled the room to hear what the industry experts were going to share. The widget as link bait First up, Nick Wilson gave a good high level introduction to 'viral link building'. Giving a passionate speech, Nick discussed widgets…
Bella posted an interesting comment today - here - on my post about the opportunity for analytics in which she commented on Tom Davenport's POV in Competing on Analytics.
If you haven't gotten the message yet that your website content needs to be as original and niche as possible for long-term search engine visibility, it's time to get it and to hold on to it as you might the long tail as it pulls you along. But generating that extra searchable content isn't a picnic, now is it?
