Nick Wilson Returns To Salvage Performancing Deal
Yesterday I said that I noticed that performancing.com was dead and now going to some Louisville blog.
Managing Your Ad Sales with EDM
A couple of days ago I came across this article – NBC Turns ‘Fresh Eyes’ to Its Ad Sales (subscription required). It talked about Michael Pilot joining NBC from GE to manage Ad sales without any prior media experience. Michael was hired in part it seems because he has been "focused on using statistical analysis of potential customers to figure out which are the best prospects". The article went on to say
Marketing and the Network Effect
For geeks and engineers The Network Effect is something approaching The Holy Grail. However, as is often the case with techies, they use complicated formulae to try and explain it, when in reality it’s best understood through the medium of.restaurants! When you walk past a restaurant that is empty and the waiting staff are sitting by the bar looking at their watches, it’s not so enticing. After all, it doesn’t matter how good the food is – who wants to eat alone?
Taxes, Travel On Your Mind Online
A pair of opposing ideas have been occupying web surfers as they cruise the Internet: the desire to ditch the office for a week in the sun, and the need to pay Uncle Sam his annual due with the money you might otherwise use for that vacation.
DirectX 10: Forcing Gamers Into Vista Upgrades?
Many users who have grown accustomed to the functionality of Windows XP have been reluctant to take the plunge and upgrade their operating systems to Vista. Users who are heavily involved in gaming, however, are beginning to find that the choice in operating system has already been made for them.
Eurekster Makes Swickis Wiki-er
Eurekster released a set of Web 2.0 upgrades to its Swicki (search plus wiki) collaborative search engine to make search results more participatory and personalized.
The new "Community Features" allow swicki users to vote in favor of or against results that appear on the page. Or, if something’s missing that should be there, users can write their own search result and add it to the index.
Thickbox – For Image Display and Slideshows
One of my clients asked me to create an ‘image of the week’ page for them using whatever method I thought looked and worked best. I remembered seeing the JavaScript/Ajax tool Lightbox JS in another blog recently and thought that looked pretty cool, and had the capability of showing a slideshow as well, so I got it and installed it on my client’s home page.
Webster And AskMeNow Launch Mobile Dictionary
AskMeNow, a mobile search company has partnered with Merriam-Webster, publisher of print and electronic English language references to launch a mobile dictionary. Customers can access the dictionary by texting ASKME (27563). The service is available in the US and Canada.
Mobile users can also access interactive features such as Merriam-Webster’s Word of the Day, which is designed to improve vocabulary and Open Dictionary, where members can create and submit their own new words and definitions.
Sit, Google! Sit!
As Google grows and evolves, so does public perception of it. For those of us outside the Googleplex, Google has represented a broad spectrum of things. For a lot of people they’ve made the transition from fun-filled upstart to Evil Empire. We have always known Google for producing fast results, and their speedy evolution is no exception. They’ve run the gamut in less than a decade.
WSJ Gives Thumbs Up to Link Baiting
Hat’s off to Kelly Spors for helping to keep WSJ readers up to date on the latest marketing buzz. In today’s weekly roundup of news, she explains the art of link baiting…
Here’s a new catchphrase in search-engine optimization these days: Link baiting.