Google Research: Conference and Hard Drives

The Google Research blog has announced they will be holding a conference on scalable systems on June 23 in Seattle. They’re soliciting speakers and offering free food, all in an effort to spread knowledge about systems that scale in order to handle big jobs for huge amounts of people.

Checking Your Navigation

If you’re like most companies, you spend a lot of time obsessing over your home page, but maybe not enough time on your destination pages. As a proponent of doing things wrong quickly, I don't recommend spending hours on each page trying to make it perfect. So, instead, what’s a quick way to check out the information architecture of those pages?

Using Paid SEO Tools instead of Free Ones

If you take a step back and look at it, the SEO industry is rather odd. SEO experts who are paid thousands of dollars by companies will also freely share tips, tricks, principles, pricing structures, and SEO advice.

Get Your Prospects to Read What You Want Them to

This is actually a great trick to get people reading exactly what you want them to notice the most in your web copy, literature, brochure, proposal, etc. People are too busy today to read every word of what you say (especially if they are being sold). If you overdo this little “highlight trick” … it won’t work! Here is how it work. ………. You highlight…

Gord’s Caffeine-Fueled Vision of the Future

This week, for some reason (largely to do with thinking I could still handle caffeine and being horribly wrong), a number of pieces fell into place for me when it came to looking at how we might interact with computers and the Internet in the future.