Driving Conversion in B2B SEO

Obviously, getting your site to rank highly in the search engine results and getting searchers to click through to your site is one of the first objectives of B2B search engine optimization. But that’s just the beginning. You still have to turn the visitor into a customer or client.

Microsoft Announces Acquisition of Medstory

Seeking no doubt to improve upon its dismal figures in the search market, Microsoft revealed plans today to acquire Medstory, a company that develops search technology for those operating specifically within the healthcare sector.

Controlling How Your Site Is Indexed

Over at the Google Blog, Dan Crow is publishing a series of how-to's about controlling what the Googlebot says about your site through the Robots Exclusion Protocol. This is the cheap-and-easy version. Don't Index That Link!

YouTube Shoots For The NBA

The National Basketball Association has teamed with Google’s YouTube for the launch of “Post Up the NBA” which will be on the new NBA Channel on YouTube. The new channel will allow fans to show off their skills by submitting video clips of their best basketball moves. It will also offer original NBA content for the remainder of the season.

Adwords Editor Version 3

Google have now released Adwords Editor version 3. I am a little suprised the Inside Adwords blog does not accounce these new releases straight away so everyone can update. So whats new with version 3?