Prerequisites For Business-Driven Web 2.0 Efforts

Since the beginning of the year, have been asked the following question (in various forms) time and time again: If we want to use this social media "stuff" to connect with customers, how do we get started?

5 min read Archive

CIOs, Is Your Career Over?

The long-standing joke about the acronym for chief information officers actually standing for "career is over" may have a real punchline now, one that hits those C-level executives right in their employment status.

2 min read Archive

Google Allows Canadian Adwords Qualification

Google took a big step recently by finally allowing Canadian companies to become Adwords Qualified; a stamp of a approval previously denied to Google's ignored neighbors. Yes, that is ever so subtle bitterness you sense. Thankfully however I can begin to put to rest my ill will now that Google has come to its senses. What does it take for a company to become Adwords…

1 min read Archive

When Do You Post to Your Blog?

So I’ve got an idea in my head, that’s entering the “hey I might actually do this one” and of my biggest questions is when do I schedule my posts to go live?

2 min read Archive