network
Yahoo has revamped its paid inclusion program and it appears to be the forefront of a push to revitalize this archaic submission…
If there were any doubt before (and there wasn't really), Google has every intention of busting in on the television ad market. A couple of job postings on Google's website confirm that intent while shedding some light on why networks are so jittery about this media revolution.
The percentage of US adults who watch online video continues to increase but it is not coming at the expense of TV. According to the Leichtman Research Group at least 14 percent of adults watched online video once a week as of December 2006. In the past year total online video usage has increased but the percentage of adults watching video has seen little change.…
UPDATE:: Jenny Dervin has clarified her comments in a post to the PRWeek blog; thanks to Rob Clark for pointing out in a comment to this post.
The other day I went to a local seminar on “internet marketing”. I honestly didn’t expect a whole lot; it was one of those “how to make money on the internet” things, which promised to tell you tips on how to use the search engines to your advantage, yada, yada, yada. But I have to say I was surprised, at least from the first 30…
The technology YouTube has in mind to detect and filter content will be a bad deal for the studios, and Microsoft has quietly asked powerful Hollywood honchos to skip it in favor of another option.
