Archive
Podcasting Hints and Tips For Success
A great podcast can be an effective tool to generate buzz about a new product or service your company is offering, or…
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The “?” and Website Conversion
When writing web copy for your website, it is usually assumed that whatever you write … your visitors will understand. I mean we’re writing in English right? If our bullet point says “30 day money back guarantee” every one understands it and shouldn’t have any more questions? Right? Wrong my friend, wrong! Even a silly thing like a money back bullet or a free shipping…
Gadget Spark – Great Marketing Idea
Do you ever hear of a new marketing idea and think to yourself, ‘Man - wish I had thought of that!’? William Cross, who many of you may know from SeoFox, sent me a press release concerning the launch of his new company, Gadget Spark. Gadget Spark is the first company out the door to market custom Gadgets for the Windows Vista Sidebar. According to…
8 Reasons Social Media is Hot
For the past five years, the three primary search engines have dominated the online advertising industry. The market share for search engines has brought them to virtual peak in the industry, as the effectiveness of click pay per click campaigns is questioned against the weight of click-fraud and other emerging advertising options. All is not lost. According to a survey of 1,010 advertisers and media…
Interview with Web Analyst Michael Notte
Continuing my series of Interview with Analysts, here is my interview with Michael Notte. What is your current position and the name of the company you work for?
Search Engines: Who Owns What
Google's list of subsidiaries drew some attention after that company's 10-K annual report filing took place; that sparked interest in what other companies have under their voluminous corporate structures.
