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The sports wasteland of February has been brushed away as the NCAA men's basketball tournament gets under way. Here are some sites…
With March Madness having arrived marketers will be vying for the attention of sports fans across multiple channels. Ad spending on the games is estimated to be over a half a billion dollars this year, according to TNS Media Intelligence. All of the March Madness games combined brings in more ad money than the Super Bowl. More than $2.73 billion has been spent on network…
Measuring page views doesn't feed the bulldog these days, thanks to dynamic technologies that update web pages without forcing a full page reload.
Okay, no boob jokes. And we're not going to talk about a certain American Idol hopeful that overstayed her welcome just because a bunch of randy teenagers kept voting for her after naughty (and weird) pics surfaced on the Web. Absolutely not. We are, however going to talk about Kellie Pickler's blue dress – and what was in it. Why are we talking about Kellie…
Almost two months ago, Yahoo India was accused of redistributing a woman’s recipes without her permission. Now the company is apologizing (in a corporate-speak kind of way). Yahoo is also blaming the incident on another business.
A recurring theme here at the New Communications Forum (in Las Vegas) is the value of corporate websites.
