Site Inventory for Future Use

One of the great things about having clients is that they provide a financial platform you can use to reinvest in different areas. That means building and promoting sites in your target vertical - but also reinvesting some of the cash into building and promoting sites into other verticals you may want to get involved with at a later date.

Social Media and Support Communities

Social Media is a hot phrase currently. It's an extension of the idea implicit in that Times Magazine selection of YOU (that's all of us) as Person Of The Year in 2006.

What’s the Most Important Blog Marketing Secret?

This article is the first in a follow up series on a popular article I wrote last week making the case for the need to market your blog’s content and how I believe the reason good blogs often go unread is do to poor marketing.

Cross-Discipline Bundling in Online Marketing

The web designer wants you to just trust him, and not to listen to the sales department. The sales department is sure that the Geek who runs the back end is a communist. The website is invisible because someone thought a no-cache tag would be a cute way to avoid outdated content, and none of the pages are cached.