Social Media and Support Communities

Social Media is a hot phrase currently. It's an extension of the idea implicit in that Times Magazine selection of YOU (that's all of us) as Person Of The Year in 2006.

2 min read Archive

What’s the Most Important Blog Marketing Secret?

This article is the first in a follow up series on a popular article I wrote last week making the case for the need to market your blog’s content and how I believe the reason good blogs often go unread is do to poor marketing.

6 min read Archive

Cross-Discipline Bundling in Online Marketing

The web designer wants you to just trust him, and not to listen to the sales department. The sales department is sure that the Geek who runs the back end is a communist. The website is invisible because someone thought a no-cache tag would be a cute way to avoid outdated content, and none of the pages are cached.

2 min read Archive

Duplicate Content of Biblical Proportions

It is Sunday although I am not a very religious person, thus I was, horror of horrors, outside shovelling snow around. It was drifting, and if I hadn't done anything with it, it might have blocked the driveway for my wife Monday morning. Does your mind wander when you are doing a physical job that doesn't require much other thought? Mine certainly does. Duplicate Content…

4 min read Archive