PureVideo Adds New Features
PureVideo, a video search destination has added several new features, including a custom video webpage, a downloadable toolbar and a new channel focused on educational research.
Google Homepage Skins – Change of Note for SEOs
I just had the official walk-through of Google’s recent announcement for personalized home pages. In a nutshell, they are allowing users the opportunity to skin their home page with one of six different themes. The goal, and I quote, is to "delight users". And they don’t just want to delight them in the short term. They want this to be a long-lasting love affair with the Google home page.
Adaptation – Does it Trump Copyright?
A recent post by Dorrian Porter highlighted an interesting topic raised by Russell Buckley just over one year ago. The title was, ‘Who Gave Google Permission to be the Judge and Jury of Mobile Content?‘ Despite some very informed comments the topic remained unresolved. In order to render certain web pages suitable for mobile devices, Google had cut out some advertising and in some cases added their own.
WOMMA Blows It On Disclosure Issue
The Word of Mouth Marketing Association takes aim at the blogosphere’s favorite target, PayPerPost, but Andy Beard found some reasons to be concerned about their choices of disclosure exemplars.
Search Spam Comes From Few Places
Microsoft researchers teamed up with University of California, Davis researchers to pinpoint exactly where "the bottleneck" of Web spam occurs and how legitimate advertisers inadvertently end up in bad neighborhoods. The majority of spam, they found out, comes from the same few places, and the middlemen are some names you might recognize.
Is Google’s Pay-Per-Action a Threat to Affiliate Networks?
If you’re reading this post, then you can expect a flurry of news covering Google’s beta launch of its Pay-Per-Action (PPA) product for AdWords.
Death of the Invisible Agency
There was a time when, apart from industry awards shows and the occasional book from an advertising or PR industry legend – agencies were largely invisible to consumers. Marketing agencies created advertisements, managed relationships with the press, and generated campaign strategy on behalf of a client, but remained in the background.
Anti-Hillary 1984 Video Hits YouTube
With candidates gearing up for the 2008 election season, the role of socially driven content sites such as YouTube begins to take shape. Case in point, one of the hottest videos on YouTube right now is pro-Obama clip featuring a remade version of Apple’s 1984 Super Bowl commercial.
How Might Google Be Ranking Your Blog?
Bill Slawski found a new patent on ranking blog documents that should be of interest to anyone with a blog. As you would expect Bill has given his usual overview of the patent, explaining things and making simple for the rest of us.
Entrepreneurship and Empowerment
Feeling empowered personally is important to everyone. No one wants to think their opinions, ideas, and contributions have little value to their employer. Unfortunately, too many people feel their workplace doesn’t provide them with recognition or sufficient opportunities for personal growth. Too many employees sense they lack empowerment on the job.