Archive
Map Those URL Redirects To Profit
There are right ways to do URL redirection that will make a big difference in one's site performance, as shown in a…
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The Upfront For A Theoretical YouTube Killer
In an recent article on MarketingVox with the headline “Advertisers Line up at YouTube Killer’s Door” they talk about how big advertisers are all getting behind a video site being planned by NBC. Wow, what a great idea, ignore the site that is serving 100 million video clips a day and put your advertising dollars into a site that no one cares about or is…
Beating The Unbeatable Google
Topix CEO Rich Skrenta thinks someone out there can compete with Google, and he offered suggestions on how that might happen (hint: think vertically).
Is More Text on a Single Page Better For SEO?
Dear Kalena... Having just bribed you with a coffee, I have a question which might be interesting to other readers. Say a web site has 500 words of text. Would the site have a higher Google PageRank if all the text was on one page (using scroll bars) as opposed to spreading over 5 pages? For example the home page of the Oz site (http://www.lowercall.com.au/index.html)…
Social Media – Is it a Form of Hysteria?
If you want to know if social media traffic is worthwhile, or not, I recommend attending the free online Social Media: Should You Digg It? class. I sat in on today’s presentation and found it informative and insightful, especially when Matt Bailey delivered his statistical information.
DMCA Harbour Safe for YouTube?
In an op-ed piece in the Washington Post, a lawyer for entertainment giant Viacom writes what amounts to a thumbnail summary of the company’s $1-billion lawsuit against YouTube for copyright infringement. In a nutshell, Michael Fricklas says that the case boils down to whether the video site — now part of the Google empire — is protected by the so-called “safe harbour” provisions of the…
