Archive
Sierra Level Fallout
As many of you know, I’ve been bouncing around with a number of projects – but I am going to be frequenting…
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Cost-Per-Action Done Right
To read most of the articles on Google’s expanded test of CPA-based content ads, you would think it was the greatest invention since the wheel. It could be great for certain advertisers, but only if they do it right. As it turns out, that’s not so easy.
Can You Provide a Written Proposal Objection?
This is part 4 in a ten part series.
Yahoo Unveils Major Mobile Initiative
Yahoo's not screwing around with the mobile market. Judging from the string press releases coming out of Sunnyvale, they mean business. The company launched a major initiative today across 19 countries, called Mobile Publisher Services, to better enable content providers to distribute and monetize their wares. And of course, Yahoo gets a nice chunk of that pie.
Adobe Launches Creative Suite 3
Adobe Systems has launched their Adobe Creative Suite 3 product line, the company's largest software release in their 25-year history. The product line offers integrated design and development tools for graphic artists and web designers. Creative Suite 3 brings together Adobe and Macromedia products that will give designers and developers a number of options for print, Web, mobile interactive, film and video production.
Do-it-Yourself and Fail
This is the third part in a ten part series. This need not be a hot-potato issue: people who try to do everything themselves to save overhead simply fail: ask yourself these questions:
