Microsoft Embraces Self Love With ZenZui

It's self love for two reasons: ZenZui is an independent mobile user-interface company born from Microsoft's own Research Lab; and it sounds an awful lot like the Japanese phrase for…um…auto-erotica. First, let's talk about what this company is, and then we'll poke some fun.

Yahoo Sings SiteBuilder’s Praises

Prices have been slashed.  Fees have been “WAIVED.”  And now you, yes, you, can “[b]uild a professional web site in 3 easy steps,” all thanks to Yahoo. That’s right; our country’s second-most popular search engine corporation trotted out those cheesy advertising formulas.  Subtlety be damned, Yahoo wants everyone to know about its new SiteBuilder Tool.

Xbox Live Support Falls Victim To Pretexting

Data privacy and security is at the forefront of concerns facing companies looking to make the most of the Web 2.0 phenomenon. So much information is available these days on user habits and search histories.

Cost-Per-Action Done Right

To read most of the articles on Google’s expanded test of CPA-based content ads, you would think it was the greatest invention since the wheel.  It could be great for certain advertisers, but only if they do it right.  As it turns out, that’s not so easy.