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RSS Buttons on Your Blog
When reviewing search marketing blogs each week for inclusion in our big list, one of the most consistent problems we see is…
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Celebrity Sites More Popular Than Ever
Celebrity news sites remain more popular than ever as the public's fascination with the latest gossip continues to see growth. Nielsen//NetRatings select sample of 19-celebrity gossip Web sites finds that audience growth increased 40 percent year over year in February. While gossip sites are seeing more traffic, visitors are also devouring more content with total Web page views increasing 108 percent during the same time…
Yahoo Click Fraud Settlement Approved
This week a San Jose federal judge approved a settlement in the class action click fraud suit brought against Yahoo from several advertisers looking to recuperate $5 million in legal fees and credits for fraudulent clicks that date back nearly three years.
Google Whispers More Details About PPA
The pay per action beta test for Google AdWords recently debuted, and spurred plenty of advertiser interest.
Not Doing anything the 1st Day
This is part 6 of a 10 part series. This is the sure sign of an analytical person: a person who just flat refuses to make a decision no matter how compelling the evidence is in favor of doing so. People like this are always the hardest to sell to, and they are often decision makers. Making a sale to such a person is completely…
SEM’s Future: What WILL and WILL NOT Matter
The SEM Industry is rapidly changing, this includes the search engines (their SERP algorithms and spiders), SEO Tactics, and SEM Strategies. Off the top of my head I have come up with 5 things that WILL NOT matter in SEM in the future and 5 things that marketers should stay on top of.
